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What’s the story on all the different wine education providers?

Now that you’ve chosen a path you need to chose a guide. And not all Sherpa’s will get you to the top of the mountain.

I started our company Fine Vintage precisely because I was horrified by the terrible experience I had at some other schools. Shitty wines, boring instructors, and presentations that were as exciting as watching paint dry. Harsh, but true.

You have to be taught by someone who has some qualifications and experience themselves, otherwise it’s like the blind leading the blind. If the instructor doesn’t really know how to taste then they might do you more harm than good. So check-out your instructor. Ours all have the Level 4 Diploma, are in the MW program, or are industry veterans.

Then you need to taste good wines and lots of them. You don’t learn much by tasting a couple of wines that all cost under $20, but the wine school sure saves money… We spend over double, often triple what other wine schools spend on wine. Yup, it stings when I see the monthly wine expense report.

But it’s our Fine Vintage mantra to pour outstanding wines and lots of them. That is a key reason why we have over 4,000 students per year coming back to take their next course with us. We all fell in love with wine because of the amazing aromas and flavours we discovered in that first magic bottle, and that’s why we come back again and again.

Another major point for you to consider are the exam pass rates at the various schools. There’s not much point going to a school where the failure rate is shockingly high. Obviously with the higher Levels the onus becomes increasingly on you to study and prepare for exams because the body of knowledge is too voluminous to be covered exclusively in the classroom. But your Sherpa should be able to help you stay on track, on a schedule, and ensure you know what lies ahead.

At my own schools we have one of the highest pass rates around the world, and have been nominated and awarded as WSET Educator of the Year more times than any other school in the world in the last 10 years. Every day I receive copies of student’s exam results and it’s always a thrill to exchange a few e-mails with our wonderful instructors congratulating them, and then be able to tell our students the good news.