We have been honored to perform Consultancy services for two Canadian governments training thousands of their staff, Qatar Airways for wine buying (ranked the World's Best Airline 2015), Fairmont and Marriott Hotels and Resorts for wine selection, Crystal Cruises and AMA Waterways as a Guest Lecturer, various retailers, and several existing and new start-up wineries.

Since 1953 there have only been 38 MW's in North America and 370 worldwide. James Cluer is known in the industry as "the nose of wine", is a professional wine judge, and has been profiled in Wine Spectator, Wine Enthusiast, Drinks Business, TIME magazine, Travel + Leisure, Bloomberg, Forbes, Conde Nast, national newspapers, and many more.

Our success in consulting comes from our ability to deliver results for our clients. We have won Best Wine List in the Sky for Qatar Airways, Wine Spectator awards for our hotel clients, and Gold Medals for our winery clients. Our services become a marketing asset for clients.


We specialize as a Consultant to wineries, currently acting as the General Manager of two new wineries in British Columbia and advising some of the most famous names in Napa Valley.

MeyerWe are typically approached by new entrants into the wine production business looking for a full service company that can handle everything from planting vines through to the final sale. We have a team comprised of expert grape growers, 100 point Consultant Winemakers, the leading architectural firm, respected packaging and website designers, legal advisors, and have the ability to distribute and sell. We manage every element of the business, from writing the business plan to executing it.

We have won Gold medals and very high point ratings for our wines, and some have been named, for example, "Best Chardonnay in Canada" on two occasions for Meyer Family Vineyards. Established wineries often contact us looking for strategic advice on branding, quality evaluations, pricing and distribution strategies. We also perform PR work for some of the most famous names in Napa Valley, such as Chateau Montelena.

Hotels and Resorts

Fairmont Hotels and ResortsFine Vintage has been the wine advisor to one of the world's leading luxury hotel groups, Fairmont Hotels and Resorts. We have also won several awards from Wine Spectator for the JW Marriott in Thailand. Global corporations contract our services not only to ensure high quality standards that suit their demographic but also to implement cost savings strategies to increase their profitability. Increasing profitability is our forte.


BC GovernmentFine Vintage has performed long-term contacts for the BC government's Liquor Distribution Branch and the Yukon Liquor Commission. We have trained over 7,000 retail store employees with an emphasis on product knowledge leading to increased customer service and satisfaction. We have a team of highly qualified and experienced instructors and are capable of delivering private WSET or other courses to major corporations.


Qatar AirwaysFor 11 years James Cluer has run the wine program for Qatar Airways (QR), ranked as one of the few "5 star airlines" in the world. QR has been honored by Global Traveler magazine as having the "Best Wine List in the Sky" (2010) and by the ultra-prestigious "Cellars in the Sky" with awards for Best First Class red, Best Sweet/Fortified wine, and has also won Runner-Up for having the very best wine selection of any airline in the sky. Today, Qatar Airways offers a stunning selection of wines in all classes.


We have consulted to a variety of multi-store retailers, primarily on wine selection and marketing. We are typically contacted when there is a problem with sales.

Speaking Engagements

Crystal CruisesWe are often invited to be the Guest Lecturer aboard luxury cruise lines and at conferences around the world. James has spoken on several Crystal Cruise voyages, a 6 star cruise line and considered one of the very best for food and wine excellence.